I’m excited to highlight Meaghan McCollum, the heart and founder behind Empower Somatics.

So—who is Meaghan?
This is always one question we explore during a branding session.

In her words, Meaghan is someone who supports you in awakening your inner power and living your highest purpose. She guides clients in integrating body, mind, and spirit—helping them feel grounded, aligned, and healed from the inside out. And she does this through a compassionate, holistic blend of somatics, sound work, intuitive healing, and naturopathic care.

It was essential that her photos communicated the lightness, safety, and warmth that people experience when they work with her.

Type of Session

Mini Branding Session (30 minutes) – Headshot Day at The Gallery Studio YYC

The Gallery Studio YYC was the perfect fit for Meaghan: soft natural light, clean textures, and a mix of backdrops that helped us create a bright, welcoming feel.

Mini Branding sessions are offered during our Headshot Days. They are 25–30 minutes in length and include 20 fully edited images from your gallery. Meaghan knew she only needed this shorter session to refresh her image library before diving into full custom sessions in the future.

Focus of Our Session

Like all mini branding sessions, hers began with a focused 15-minute strategy call where we clarified her visual direction before stepping in front of the camera. During our strategy session, Meaghan shared something important: her website at the time felt too dark. It didn’t reflect the lightness, healing, and grounded support she offers. She wanted imagery that felt friendly, natural, and full of life.

Together, we made intentional decisions to create photos that were:

• Light-filled instead of moody
• Natural and warm, reflecting her “real-life” presence
• Rooted in healing, showcasing the softer side of her somatic work
• True to her boho, earthy aesthetic

We also planned to incorporate the tools she uses in her sessions so her audience could see the tactile, sensory aspect of her work.

Styling & Makeup by Kelly Jo

Meaghan is beautifully au naturel—she rarely wears makeup, and her boho, grounded style is a big part of who she is. Kelly Jo kept the makeup extremely minimal, enhancing rather than changing anything, so Meaghan’s authentic vibe came forward effortlessly.

Her wardrobe and colouring paired perfectly with the studio’s soft natural light that we love so much, allowing her friendliness and steady, calming presence to shine. Neutral, earthly tones and textures with gold accents worked beautifully.

Kelly Jo is a star at styling: she curated and combined pieces from Meaghan’s own wardrobe to create a variety of polished, cohesive looks throughout the session, helping every image feel intentional and aligned with her brand.

The Process & Story Highlights

With only 30 minutes to capture everything, clarity and planning were essential! While Kelly Jo applied a light touch of makeup, I photographed Meaghan’s tools—her bowls and the somatic instruments she uses in her practice—to help tell the story of her work.

Once she was ready, we moved with purpose—and a little fun! This was such a lovely session where we captured:

• Light-filled portraits showcasing her grounded, approachable energy
• Images incorporating her somatic tools (including the bowls and her handheld vibration tool)
• Warm lifestyle shots for her website and social media
• Detail photos of her tools and textures to support her brand visuals
• Natural, boho-inspired headshots that feel authentically her, with soft movement incorporated throughout the scenes

Our session flowed smoothly and naturally, making it easy to capture everything needed in such a short time.

How Meaghan is Using Her Photos

• Website refresh: Updating her website to better reflect her healing-centered work. Take a peek: http://www.empowersomatics.ca
• Social media: Sharing posts and educational content that highlight her expertise and approach https://www.instagram.com/empowersomatics/
• Workshops & classes: Promoting both online and in-person sessions

Reach out to Meaghan if you’re intrigued by who she is and the care she provides to her clients—you’ll feel her warmth the minute you meet her!!

If you’re looking to refresh your brand visuals or create images that truly reflect the heart of your work, mini branding sessions are the perfect place to start. With thoughtful planning and intentional storytelling, even 30 minutes can beautifully capture the essence of your brand.